My Story
Hello, I’m Janice.
I’m a writer that knows 512 is a round number.
I spent years working in DevOps. I know all about the high you get when the pipeline runs cleanly or monitoring catches a problem before you have a crisis.
I still do DevOps on a volunteer basis because I love the problem solving and the elegance of a well-built system.
But I got to a point where I needed a change and I’ve always loved writing. I get that same rush from finding just the right word as I do from debugging code. And an email strategy that turns a reader into a customer is, at it’s core, a fine-tuned pipeline.
The tech industry needs better storytelling
The tech industry is full of buzzwords and jargon. It’s very handy when us geeks talk to each other. It’s less effective when you’re trying to convince someone they need your product.
Your customers don’t care that your API has “robust enterprise grade architecture with seamless scalability.” They care that they can “sleep at night know their product stays secure, and when they are ready to grow, your API grows with them.”
Think of me as your translator from tech to English.
Want to know how I can help your business? Book a call for a free consultation.
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How can you turn your email list into sales?